- Bloomberg is blocking access because its systems detected unusual or potentially automated traffic from your network.
- Triggers include VPNs or proxies, shared or public IPs, rapid or scripted requests, and disabled cookies or JavaScript.
- To regain access, you typically must complete a CAPTCHA and ensure your browser allows cookies and JavaScript.
- If issues persist, changing networks or IPs, disabling VPN/proxy tools, clearing cache, or contacting support may be necessary.
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The HTML displayed is part of Bloomberg’s robot detection mechanism. When unusual traffic originates from a user’s network — defined by behavior or network attributes that deviate from expected human patterns — their system imposes a temporary block [1]. The block involves CAPTCHA verification and references specific metadata like Block Reference IDs to track incidents [1].
Key technical factors leading to the block include usage of privacy or anonymity services (VPNs, proxies, iCloud Private Relay), shared/public IP addresses (e.g., networks in offices, universities, or mobile carriers), rapidly repeated HTTP requests (including manual page refreshes or automated scripts), and mismatches in browser behavior — particularly disabled JavaScript or cookies [2][3]. IP addresses flagged for past misuse or those belonging to known VPN exit nodes often raise the system’s internal alarms for abuse [2][4].
On the user side, resolution requires completing verification (i.e., CAPTCHA), enabling required browser features, and modifying network or device attributes to be viewed as “trusted.” From a broader perspective, Bloomberg’s system reflects trends in digital content delivery: balancing access for legitimate users with automated defense against scraping or bot-driven content mining. For organizations or power users regularly operating under shared or privacy-protected networks, false positives pose ongoing friction.
Strategic implications include:
- For Bloomberg: Necessity to maintain robust robot-detection scripts that minimize false positives while protecting content and infrastructure, potentially through adaptive thresholds or user-level whitelisting.
- For power users or institutional subscribers: An awareness that shared or anonymized network infrastructure may trigger access issues; thus, design of access routes (e.g., fixed IPs, institutional credentials) can matter.
- For privacy service providers: Working with platforms to ensure their exit nodes or services don’t carry historical abuse reputation; perhaps integrating with verification systems to reduce customer frustration.
Supporting Notes
- The primary HTML includes: “We’ve detected unusual activity from your computer network” with instructions to click a box to prove you’re not a robot, and a Block reference ID (e.g. 5600e05d-e7a0-11f0-a67a-1ed50907e82d) for support tracking [1].
- Bloomberg’s script references the ‘px-captcha’ container and a captcha.js file from px-cloud.net, suggesting external CAPTCHA service usage [1].
- Security articles note that disabling JavaScript or cookies can trigger detection flags for robot detection systems [2][4].
- Network attributes such as shared IP addresses (public networks, VPN exit nodes) or frequent IP changes are known common triggers for “unusual traffic” messages [2][4].
- Solutions recommended include: solve the CAPTCHA; enable JavaScript and cookies; switch networks; disable VPN/proxy; clear cache; try different browser or device; contact support if needed [2][4].
- Reports from users of platforms like Google show similar messages caused by VPN use, public/shared IPs, frequent rapid queries, or privacy settings like iCloud Private Relay [4][2].
Sources
- [1] Bloomberg HTML snippet (primary source) (Bloomberg) — 2026-01-02
- [2] www.broadscaler.com (Broadscaler) — August 2024
- [3] webustry.com (Webustry.com) — approx. August 2025
- [4] www.stanventures.com (StanVentures) — approx. August 2025
